Great work by FoxP2 Cape Town for the DNA Project. Every year in South Africa thousands of criminals escape conviction due to people disturbing crime scene evidence. The DNA Project set out to educate the public never to interfere with… Continue Reading
(The below is part of a series of articles I am doing for ididthatad.com and Ogilvy) SA walked away with a fantastic total of 14 awards last night, 8 for Radio and 6 for Press. DDB, NET#WORK BBDO, and TBWA… Continue Reading
Incredible work from Toyota and Mesh Interactive for the launch of the new Etios. The team transformed the shop front of an empty shop in Cape Town into a sweet dispensing machine of happiness. The team created a Rube Goldberg… Continue Reading
Advertisings most glamorous awards the Cannes Lions is well under way and so far the PR Grand Prix winner from the first night really stood out for me. The campaign is by JWT Puerto Rico for Banco Popular, together they… Continue Reading
Clever work for ONG Florescer, a Brazilian non-profit children’s community/education center. Their agency, JWT, helped come up with a novel way to raise needed donations, they created a website where people could buy and share product ideas thought up by… Continue Reading
German shoe retailer Goertz and ad agency Kempertrautmann created the above campaign turning outdoor media into retail space. Using Microsoft’s Kinect system they allowed people to virtually try on shoes, then buy / share / or Like them directly from… Continue Reading
Advertising agency Uncle Grey in Denmark developed this above brilliant interactive campaign to sell cloths for retail store Only. As well as the ad being beautifully shot the site allows you to interact and buy, share, and Like the clothes… Continue Reading
Fantastic work by R/GA London for Getty Images. How do you change perception of a billion dollar company? Not with advertising but by changing the very interface that made them less than popular in the first place. By changing their… Continue Reading
Wonderful work for Axe by Ad Agency Lowe, İstanbul, Turkey. They created the above magazine ad inside copies of digital age magazine (with a sample of Axe deodorant). The Ad prompted people to spray it with Axe in order to… Continue Reading
Malaysia shoe company Shoes, Shoes, Shoes and Ogilvy Action, Kuala Lumpur, came up with a brilliant campaign called Show Dating. All girls had to do was buy a of shoes and the they would get a man for free! The… Continue Reading