Coke Argentina has beautifully captured some of the highs and lows of early parenthood. Coke Life is a new type of Coke sold in Chile & Argentina where they are substituting sugar with Stevia, a natural plant based sweetener.
The ad was put together by Santo Buenos Aires.
Cell C #SubmergedSundays with Goldfish
Like parties? in Cape Town for the holidays? then you will like this.
As part of their new Believe campaign Cell C have teamed up with the guys from Goldfish to give away VIP tickets to the #SubmergedSundays parties at Shimmy Beach Club. These take place every Sunday in Dec/Jan in Cape Town.
Because you read this blog and you are incredible Cell C also kindly given me tickets to give to you. I will make this easy, just leave a comment below this post and when I have tickets I will share them with you, first come, first serve. The next tickets I have are for Sunday 29th Dec, I will keep updating the post with new ticket dates.
p.s. Cell C are one of our clients, and so although I’m not technically being paid for this post it is semi sponsored, but hey you get tickets + it’s the best weekly party in Cape Town.
Burger king: Pre-roll ads
Burger king recently created the below rather clever YouTube pre-roll ad. This year has seen its fair share of pre-roll ads but the below stands out as a shining example. Basically they created 64 YouTube ads specifically targeting individual videos, and then contextually making fun of the ad itself each time, Have a look below to see the example. Work by Colenso BBDO, New Zealand.
Pantene: Labels Against Women
It’s not everyday you see you a shampoo ad addressing gender equality in a smart way, but below is a brilliant example. Wonderful work by Pantene Philippines and ad agency BBDO Guerrero. The ad points out how identical behaviour often earns men and women different labels in the real world. The music is a Tears for Fears cover of the song “Mad World”. Enjoy
Doritos: Finger Cleaner
Every year Doritos hosts a competition to air the best user generated Dorito videos as an actual ad during the Super Bowl, I think we have a winner already. The below ad was directed by Australian Tom Noakes and is very funny in a peculiar way. Enjoy and if you like it you can vote for the ad at http://bit.ly/1bisN8r
Skittles: Get Skittles Rich
Interesting competition from Skittles in Canada. They created a fictional spokesman named Danny Falcon, and offered a million skittles (5,500 packs) to the person that share the YouTube video the most. The video parodies a pyramid marketing scheme, so far the video has been watched over 400,000 times, not too bad. Work is by BBDO Toronto. To find out more go to http://www.getskittlesrich.com/
Fruit of the Loom®: Lucky Underwear
If you believe in lucky underwear then you may enjoy this. CP+B created 2000 pairs of limited edition “lucky underwear” for Fruit of the Loom. To make them lucky they took the underwear across the USA and pulled them through a huge horseshoe, put them in a box made of 4 leaf clovers, and even rubbed them on a lucky statue.
UN Women: The Google Autocomplete Truth
Below is the follow up in a series of ads, developed as a creative idea for UN Women by Memac Ogilvy & Mather Dubai. The ad campaign uses genuine Google searches to reveal the widespread prevalence of sexism and discrimination against women. See all the work at http://www.unwomen.org.
Harvey Nichols: Sorry, I Spent It On Myself
UK posh department store Harvey Nichols have created a very tongue in cheek Christmas campaign. The TV ad features different families giving their loved ones cheap and trivial gifts, such as toothpicks, from the Harvey Nichols “Sorry, I spent it on myself” gift collection. The gift collection can actually be bought in store or online in real life! Have a look at http://www.harveynichols.com/sorry to see the full range.
Ballsy work from London agency adam&eveDDB, would love to have been in the meeting when they sold the idea.
Beldent: Almost identical
Interesting social experiment by Saatchi & Saatchi for Beldent chewing gum. The experiment set out to show that chewing gum doesn’t give off a bad impression. They took 5 sets of twins, 1 chewed gum, the other didn’t, people were then asked a series of questions to gauge their impressions of the twins. 74% of all people that voted favoured the person chewing gum.