The Ultrabook™ Pop-up Theatre is a series of live stunts uniquely choreographed by a team of 60 individuals. The Pop-Up teams made surprise appearances on the streets of Los Angeles, create a human digital wall made of Ultrabooks and transforming… Continue Reading
Local South African tech firm iLogic recently helped advertise the new BMW 1 Series. They developed an Interactive video projection car game controlled via iPads that was projected onto major billboards in high foot traffic areas. People were challenged to… Continue Reading
To help promote the gardening section of German hardware store Toom baumarkt, Ogilvy Action, Germany, organised a gnome protest against poorly maintained gardens. The team placed an army of gnomes with plaques in city centres asking people to take better… Continue Reading
Scandinavian Airlines and ad agency CP+B, USA recently created a unique 2 for 1 flight offer called “Couple Up to Buckle Up”. The insight was that couples normally book their trips when they are physically next to each other, so… Continue Reading
Wonderful self promotion application by Tribal DDB, San Francisco, USA. If you have kids or just want a laugh go to http://siriclaus.com on your iphone or computer, and have Siri answer those awkward questions about Santa, see some examples below!.… Continue Reading
It’s coming up to the end of the year and so Coca-Cola in Argentina have decided to make one last coca-cola happiness machine of the year in Buenos Aires. The above slip is in Spanish but you will understand it… Continue Reading
2011 has been my first year of being officially with Ogilvy South Africa. It’s been incredible to watch the blood, sweat, and tears that go into making something that we see, and for the most part ignore, every day hundreds… Continue Reading
If you’re a chap and have ever fantasised about diving into an ample cleavage, this may interest you. Ad agency Direct, London, recently created the above installation featuring a super large projection of a Wonderbra model, and then put up… Continue Reading
Del Campo Saatchi & Saatchi brings us Photoblocker for Norte Beer in Buenos Aires. In order to protect your night out from ending up on facebook and getting you into trouble, they created the first intelligent beer cooler, which not… Continue Reading
Interactive billboards are generally well received and the above from Navarro Correas wines and ad agencies Leo Burnett Colombiana / Alpha245, Bogota, Colombia is no exception. They recreated Van Gogh’s self portrait using 1000 acrylic cells and an automated robotic… Continue Reading