Microsoft: New Kin Phones Info, Specs and Pics

Yesterday Microsoft announced the release of two new phones aimed at online social network addicts. The range is called “KIN” (See pics below) and consists of the Kin 1, and the Kin 2.studio_1_web

The Kin 1 has a 20×240 screen, 5 megapixel camera, VGA video recording and 4GB of non-expandable storage. The Kin 2 is larger and has a 480×320 screen, 8 megapixel camera, 720p video recording, and 8GB non-expandable storage. Both are touch phones and contain the Zune software to handle music and video. They both have Facebook, Twitter and Myspace built into their cores to make sharing and networking as easy as possible. The Kin’s also have a cloud based website called the Studio where all contacts, music, pictures and social network updates are synced and kept up to date !

To read more on the phones go to www.kin.com. The KIN will be available from @Verizon in the US this spring & from @VodafoneUK in the UK, Germany, Spain & Italy by autumn 2010. (Prices TBC)

To launch the phones Microsoft and Agency Two Fifteen have set out to answer the question “Are your friends really your friends?”. To find this out they found a young, non actress,  lady called Rosa.

Rosa has 824 friends on Facebook, Twitter and Myspace and has been sent across the states to visit her social network in person. A film crew will be following her as she sets out to meet the so-called “friends” in her online social media circle.

The first episode will go live on the 3rd May. Visit the dedicated Kin Facebook, twitter and YouTube pages to stay up to date as Rosa’s journey continues.

one_loop_web two_loop_web

Chris

Adman at Ogilvy

2 Comments

What's your say? Leave a comment