Lovely billboard by Ogilvy & Mather, Colombia for HotWheels toy cars.
Giveaway: Enmasse Massage
Enmasse have kindly allowed me to give away 2 of their fantastic Thai or Shiatsu massages for free, plus 5 massages for half price to anyone who can answer the question; “How many people are being massaged in the massage space upstairs from the aerial shot in the video above”.
All you need to do is watch the clip above and send the correct answer to matrix@enmasse.co.za. enmasse will pick the 7 winners at random and notify you on Tuesday 5th April (enmasse is in Cape Town only for now).
I have been lucky enough to have had some of their wonderful massages, it’s a stunning experience, especially if you need some de-stressing from the modern world. They even give you a Thai outfit and Havaiana flip flops to wear while they take care of your aches and pains, and then after allow you to relax in their lounge and enjoy any of the 49 exotic tea blends from their teatree wall!
To book you can call 021 461 5650 or go to www.enmasse.co.za
Imagine 2011: Advertising Timeline Reel
Microsoft have produced the above great infographic video charting the rise of adverting over time, The clip was shown yesterday at their Imagine 2011 marketing leadership summit at their headquarters in Redmond. I found the clip at the wonderful new “Next at Microsoft” site thanks to the ever inspiring @Stevecla
How To Run a PR Firm
The ‘ruthless application of common sense’ or ‘how to run a PR firm’
View more presentations from edelman
Huge thanks to Steve Clayton for this find. Its a great short presentation by the CEO of Edelman Asia Pacific, David Brain on how to run a PR firm, however much of it applies to adverting companies at large. (To view the notes for the slides click here and scroll down)
Skittles Touch: Cat
Great work by BBDO Toronto for Skittles. By getting viewers to put their finger on the screen they have created several short YouTube clips that interact with you, try the above one to get a cat to lick your finger! To try them all go to http://www.youtube.com/user/skittlespage
Nando’s: Hiring
Great tongue in cheek ad for Nando’s by Black River FC. Am sure Graeme Smith will enjoy it after South Africa’s #Fail in the Cricket World Cup.
Sony Ericsson: Xperia Play Smartphone
Great campaign for the upcoming Sony Ericsson Xperia PLAY featuring Kristen Schaal. If you like the above spot you can find 4 more on their YouTube page by clicking here.
The Xperia Play is the first PlayStation Certified device, and the first specialised Android gaming phone to hit the market. It features all the expected features of current smart phones but includes a slide-out gamepad with analogue and touch controls, plus a second generation 1GHz Snapdragon chipset. There is a dedicated section on Android Market for it, which will list titles written specifically for the Sony Ericsson Xperia Play, or ported over from other mobile devices.
Other key feature include the latest Android 2.3 (Gingerbread) Operating System, a 4 inch touch screen, 5mp camera + VGA camera at the front, 3D Google maps, 400mb build in memory (+up to 32G MicroSD), GPS, Wifi, Bluetooth, and lots more. To see the full details just click here.
I want one!
GranataPet: Dog Food Billboard
Wonderful interactive campaign by GranataPet pet foods ad agency Agenta, Germany.
The campaign worked by setting up billboards that asked passers by with dogs to “Check In” on Foursquare, once checked in a controlled amount of the dog food was automatically dispensed into a bowl at the bottom of the billboard.
Simple yet effective, they claim 100’s of passers by checked in, and sales of GranatPet increased at local pet shops.
Facebook: Infographic Project
Wonderful infographic from Jean-Jacques Parys who created the above facebook clip for a 4 week university infographic project. The video explores facebook in modern society and its our impact on our social lives.
Future Screens: A Day Made of Glass
The above is a wonderful video produced by Corning showing where they see the future of screen innovation. The clip follows a family through their day, and sees how future technology will make lives richer and more efficient.