Wonderful new commercial for Microsoft’s Kinect showing some of the innovative uses people around the world have been finding for it. On November 4th Kinect will be celebrating its 1 year anniversary, I cant wait to see what other uses people find for this incredible technology. To read up more go to the Next at Microsoft blog written by the wonderful Steve Clayton.
Mobilia Shopping Mall: Easier Parking
Agency Halva Kungariket in Sweden, recently created a wonderful PR stunt for Mobilia shopping mall to get more people to park in their indoor parking lot. See how they worked their magic above.
Nando’s drops it like it’s *not* hot
Stunning new campaign for Nando’s yet again. Always wonderful to see a cross-dressing assassin.
The campaign is to launch the new Nando’s basting/marinade of awesomeness – Tangy Tomato.
They’re talking sun-ripened tomatoes plus a touch of aromatic basil and a splash of balsamic vinegar. Tangy Tomato is for chicken lovers who prefer a less intense Peri-Peri experience (for an intense tomato experience see the Spanish Tomatina festival here!).
Give it a try if you get the chance, and let me know what you think in the comments section below.
***Page takeover for the day paid for. words my own. + Love their advertising anyway so would have done it for free (Nando’s people please ignore that last remark)***
Sony Playstation: We Are All Players
Wonderful new campaign for Playstation and gaming in general from the chaps at Del Campo Saatchi & Saatchi in Buenos Aires. Great storyline, and how very true too.
Infographic: Anatomy of an Ad agency
wonderful infographic entitled “The Anatomy of an Agency” by Canadian agency Grip Limited. If your in advertising you may just relate this one.
Volkswagen: Beetle Augmented Reality
Red Urban, Canada launched the new VW Beetle using huge billboard takeovers with the added twist that each billboard featured Augmented Reality tags. When people downloaded the app and pointed their phones/iPads at the billboards they became animated objects showing off the new Beetle. To download the app go to www.vwjuicedup.ca
Nike Jordan: Explosive Water Projections
W+K and Carmelo Anthony launched the new Jordan Melo M8 trainers in an explosive way from Pier 54 in New York City. in front of a crowd of more than 2,500 people they used an incredible show of projection onto water, featuring a three-storey-tall projection of Melo, that dribbled, dunked and walked on the Hudson River.Those not in attendance could watch the spectacle live across multiple browser windows at a special Nike site.
Mentos UP2U Gum: Tiger
Funny work by The Martin Agency for Mentos new UP2U chewing gum commercial. Simple, clever.
Pedigree: Digital Dog Adoption Drive
Pedigree are pledging up to £100,000 to dog rescue centres around the UK.
The mechanism is simple, just go to http://uk.pedigree.com/pedigreeadoptiondrive/ and take a dog for a virtual walk across 4 websites, upon completion Pedigree will donate £1 to the cause. So far after just 14 hours the site has already raised over £13,000!
If you have a spare 2 minutes go to the site and help make this world a bit of a happier place.
Wonderful interactive work by Hypernaked for Pedigree’s dog adoption drive.
Cnet UK: Animated History of the iPhone
Cnet UK have created an animated history of the iPhone in memory of Steve Jobs. Enjoy