Nissan: iPhone iAd
Innovative work from Nissan and TBWAChiatDay, Los Angeles. Together they have the first comic book interactive iAd for the new Nissan Juke. In a Chuck like parody you have to help a chap called Kowalczyk on a quest for donuts.
Interactive Advertising
Jeep: Twitter Profile Puzzle #jeeppuzzle
Leo Burnett, Iberia, has come up with an interesting idea for a campaign using Jeep’s twitter profile. The basic idea is that you follow http://twitter.com/#!/jeeppuzzle then follow the instructions or look at the video above. All you need to do… Continue Reading
Its me on a NYC Times Square Billboard!
Thanks to a Corona Light facebook campaign that started running a few weeks ago I managed to get my face on a billboard in New York’s Times Square. The campaign works via the Corona Light facebook fan page. All users… Continue Reading
Exclusive Books Online: Flashmob FireSale
Exclus1ves (Exclusive Books online) is running a community campaign called FlashMob FireSale. At randomly selected times, the Exclus1ves website will be selling top items for ridiculously cheap prices – e.g. R10 for bestselling books, R20 for latest DVD’s and… Continue Reading
T-Mobile: Welcome Home (Heathrow viral video)
T-Mobile are at in again with a new flash mob campaign, this time giving travellers a memorable welcome home at Heathrow’s Terminal 5. The commercial was filmed using just vocal performers and no instruments, pretty impressive when you watch the… Continue Reading
Fortum: Interactive Fortum Gym
It’s a little late for me to writing about this but I only just saw it now and the above campaign by the Advertising School Berghs School Of Communication, Sweden is stunning. They used all forms of social media platforms… Continue Reading
MINI: Getaway Stockholm (Win a MINI Countryman)
Stockholm agency Jung von Matt have just created a fantastic iPhone app called “Getaway Stockholm”. Basically its a mobile augmented reality game of tag. You find a virtual MINI Countryman on the map and then virtually grab it with the… Continue Reading
FirstBank: Free books QR code billboards
FirstBank has placed these clever Billboards around Denver airport to allow travellers to download free books and crossword puzzles via their mobile phone using QR codes. If you want to try it for yourself just click on any of the… Continue Reading
Corona Light: Facebook Times Square billboard
Lovely viral idea by Pereira & O’Dell for Corona Light Beer. Corona are giving the opportunity for anyone to appear on a giant billboard in New York’s Times Square, all people have to do is “Like” their facebook fan page… Continue Reading
Tropical beer: Worlds Largest Beach Towel
Lovely digital interactive effort from Leo Burnett, Iberia for Tropical beer. For the camping they basically set out to make the Guinness world record for the worlds largest beach towel, and have a party on it to celebrate (with Tropical… Continue Reading