Toyota Etios:Tweets for Sweets

Incredible work from Toyota and Mesh Interactive for the launch of the new Etios. The team transformed the shop front of an empty shop in Cape Town into a sweet dispensing machine of happiness. The team created a Rube Goldberg… Continue Reading

Cannes Lions PR Grand Prix: JWT Puerto Rico “The Most Popular Song”

Advertisings most glamorous awards the Cannes Lions is well under way and so far the PR Grand Prix winner from the first night really stood out for me. The campaign is by JWT Puerto Rico for Banco Popular, together they… Continue Reading

Goertz: Virtual Shoe Fitting Case Study

German shoe retailer Goertz and ad agency Kempertrautmann created the above campaign turning outdoor media into retail space. Using Microsoft’s Kinect system they allowed people to virtually try on shoes, then buy / share / or Like them directly from… Continue Reading

Only Jeans: Onlybecausewecan Case Study

Advertising agency Uncle Grey in Denmark developed this above brilliant interactive campaign to sell cloths for retail store Only. As well as the ad being beautifully shot the site allows you to interact and buy, share, and Like the clothes… Continue Reading

Shoes, Shoes, Shoes: Shoe Dating

Malaysia shoe company Shoes, Shoes, Shoes and Ogilvy Action, Kuala Lumpur, came up with a brilliant campaign called Show Dating. All girls had to do was buy a of shoes and the they would get a man for free! The… Continue Reading

VW: The Original Click

Wonderful work for VW Original Parts by AlmapBBDO, Brazil. They took out a targeted YouTube banner campaign that directed people from imitation copies of viral videos, to the actual originals! Simple, but great.

Febreze: Live Commercial

After a series of ads showing blindfolded people thinking that dirty rooms where fresh scented paradises, some viewers simply didn’t believe the Febreze Breathe Happy commercials were completely real. With this in mind Grey New York set up real people… Continue Reading

Nissan Leaf: A World Without Petrol

Nissan LEAF launched in Sydney with an art installation showing how petrol bowsers (Pumps) might be used in ‘a world without petrol’. Great work by TBWA, you can learn view and vote for your favourite installation at www.zeropetrol.com.au.

Cerveza Salta: Rugbeer

In Salta province, the New Zealand of Argentina, rugby is bigger than football. Salta Beer created the above unique experience where people could tackle a vending machine and get a beer. More great work by Ogilvy, Argentina.