Nice facebook idea from Intel that follows up on their brilliant Museum of Me facebook app from last year. This time they bring your timeline to life through a brief personalised look at the evolution of music through your lifetime.… Continue Reading
Our digital@Ogilvy team have just launched the Volkswagen Street Quest. Street Quest is a Facebook challenge to find and ‘Pin’ as many Volkswagens on South African roads as possible, using Google’s Street View application. The game is played over four… Continue Reading
Interesting experiment in contextual online adverting by TBWA\RAAD Dubai. To try and tempt house buyers to test drive new Nissans they linked a car configurator to a popular online house hunting website. The site suggested relevant Nissan cars based on… Continue Reading
Wonderful quick prototype project by Razorfish Germany. Using a Galexy Tab, an old Gum Ball machine, and a few other bits and bobs they have found an innovative way to sell and distribute digital content to NFC enabled phones. Check… Continue Reading
Pretty risky activation by Adidas and Ajax. They installed fake fitting rooms into the Adidas store in Amsterdam for the new Ajax football jersey launch. The rooms had two-way mirrors and cameras installed (not sure how the much the girls… Continue Reading
Great use of projection and a Kinect sensor for the above V energy drink activation in New Zealand. The Kinect sensors enabled people to create music through movement in Auckland. If you like the music you can download it for… Continue Reading
Very funny work from Euro RSCG for Virgin Mobile Australia. They have taken the rather unknown Doug Pitt, who happens to be the the real brother of the slightly famous Brad Pitt, to show that Virgin Mobile’s plans are a… Continue Reading
Australian Bank NAB created the above activation to recognise and reward honest aussie’s in a shopping mall. Great work by Clemenger BBDO Melbourne. Find out more at http://nab.co/12HonYT Via: Gareth Heuer
Possibly the best Anti-Smoking activation I have ever seen. The work is from Ogilvy Thailand for the Thai Health Foundation, and plays not on sickening images or forced fear, but rather plain self reasoning. Via: Matt Blitz
Great insight and work from Ogilvy Action Taiwan for Philips. Over 73% of Taiwanese men think that grooming is just about cleanness, preferring a clean-shaven look over any type of beard and stubbles. In order to increase penetration of Philips… Continue Reading