Simple but oh so clever idea by Ogilvy India for Allen Solly, a local menswear designer label. The way the it worked was that 52 shirts were placed on the he billboard. Behind each shirt panels were rigged with a… Continue Reading
Last week I was given a half eaten flipper from a lady dressed in a wetsuit while at the office! The offer attached to the flipper was to find a hidden code in a briefcase placed in a shark tank.… Continue Reading
Simple but great idea, in a world of email out of office replies, what about leaving a message for your facebook friends too? KLM have created the above app that allows you to say where you’re going and for how… Continue Reading
Interesting idea for Sony’s Xperia range of phones in the UK. They have put the phones in toy racing cars and you can control them via the web. To show how the phone can do one touch sharing of… Continue Reading
The Halo franchise has always done pretty incredible launch campaigns but the above has taken it a step further. Halo 4 was released on the 6th November and racked up $US220 million in global sales on its launch day alone,… Continue Reading
Goole Chrome now lets you play music live with your friends online! Jamwithchrome.com is an interactive web application that allows friends in different locations to play music together in Chrome on their computers. No matter what your level of experience… Continue Reading
Interesting activation stunt by McCann, Oslo for Windows 8 for one of its key innovations; Live Tiles. They placed a Music branded tile on a street, when people stood on the tile it let down the walls of a fake… Continue Reading
Great work from Ford by Jane & James. In order to outsmart Toyota and offset more emissions that their Prius cars, Ford offered new Ford Fusion buyers a free custom bike designed in partnership with Philippe Starck. Buyers were encouraged… Continue Reading
To show the hydrating effects of the all-new Intense Hydration face care line from Burt’s Bees, they imagined the simple "Before & After" demonstration by constructing a billboard using 1300 coupons. As people peeled off the coupons the ad beneath… Continue Reading
Just in case anyone has missed this Bodyform made a rather hilarious reply to a comment on their facebook page a couple of days ago. The comment in question is pictured above and jokily rants about Bodyform’s sanitary pad ads… Continue Reading