Brilliant work for the ANAR Foundation who handle the main child abuse helpline in Spain. The work uses lenticular printing to show 2 message on a street sign billboard, one aimed at adults (generally taller), and a second hidden message… Continue Reading
Beautiful ad for Lexus from CHI & Partners. ‘Steps’ is the first in a series of Amazing in Motion projects created by Lexus.’Steps’ tells the story of an 11-ft tall figure brought to life by puppeteers as it moves through the… Continue Reading
Brilliant work by agency INGO Stockholm, to help raise awareness of homeless people selling the magazine Situation Stockholm (their equivalent of the Big Issue). They bought poster space is subway stations where the homeless people sell the magazine, and put… Continue Reading
Ogilvy France recently created the above Coke Zero campaign that so far has over 1million views on YouTube. They wanted to see what it takes for people to notice the difference between Coca-Cola and Coke Zero, without conducting another boring… Continue Reading
More brilliant Volkswagen YouTube work from AlmapBBDO. They created the above YouTube pre-roll ad that showed odd the benefits of the VW seamless DSG Tiptronic transmission by seamlessly automatically pressing the skip button at the end of the 5 second… Continue Reading
Nice idea from ad agency SuperHeroes for LG’s new ultra widescreen hi-res monitors. The team installed them above men’s urinals and made them look like normal ad boards, however when guys came to relive themselves the screens sprang to life… Continue Reading
It’s always great / rare to be able to show interesting digital magazine ads. AlmapBBDO, Brazil seem to be getting rather good at it. The above short case study is for the Audi R8 and used a basic iPad feature… Continue Reading
Incredible work from Ogilvy Brazil for Dove. They found that only 4% of women around the world consider themselves beautiful, and that women are their own worst beauty critics. To help show women that they are more beautiful than they… Continue Reading
Goodby Silverstein & Partners celebrates its 30th anniversary on April 15, 2013. To mark this milestone they reached out to a group of distinguished GSP alumni—creatives, strategists, media planners, producers, account leaders and others—and asked them to vote for their… Continue Reading
Fantastically simple yet wonderful idea for New Zealand weather service site www.metservice.com. Does make you wonder if the message negates the need for the actual service it’s advertising….maybe I’m over thinking it, just click on the image to zoom in… Continue Reading