Scrabble: WiFi

Like the official game, ‘Scrabble Wifi’ is a playful way to get free wifi connection by spelling words. People’s words served as WIFI passwords, and their scores into free minutes of connection. Based on scrabble rules, the higher the score,… Continue Reading

Coca-Cola: Sharing Can

For years, Coke has encouraged people to share happiness—and has given them lots of surprising ways to share a Coke. This time Ogilvy France and Ogilvy Asia-Pacific teamed up to make a can that splits in half for Coca-Cola. They… Continue Reading

GE: Outdoor Gallery

GE created an outdoor gallery in São Paulo. The project, developed by AlmapBBDO, improved the city’s visual landscape by getting local popular street artists to paint over blank old advertising panels, high visibility art that poetically narrated GE’s work in… Continue Reading

MINI: Don’t make up and drive

To help raise awareness to women in Mexico on the hazards of putting on make up while driving, Mini created the above campaign. They removed the soap dispensers in girls bathrooms and then while they were doing their make up,… Continue Reading

Home Depot: Thank You

Touching ad from for the Home Depot by The Richards Group, Dallas. The filmed employee’s kids talking about the great things their parents do to help others, helping to humanise the Home Depot brand. Simple, effective.

Coca-Cola: Small World Machines

Great to see an example of technology used for good by helping to bring people (and 2 countries) closer together. Coke created vending machines that got people in Pakistan and India to connect live and share an experience and a… Continue Reading

Volkswagen Tiguan: Not Found

Interesting online stunt by AlmapBBDO for the Volkswagen Tiguan. They created an ad of Facebook saying the Tiguan had gone missing from the website. When users searched they were taken to a custom ‘page not found’ page that showed links… Continue Reading

Antarctica Beer: The Beer Turnstile

More great work from AlmapBBDO, Brazil for Antarctica Beer. During the Carnival in Rio de Janeiro, they developed a Beer Turnstile. The turnstile encouraged people to take the train rather that drink drive after the carnival, all people needed for… Continue Reading

UHAC: The eye test that wasn’t

Great street ad from DraftFCB, Toronto. To get more people to get their hearing tested they created the above free eye test outdoor ad. When people read the small print they were alerted to the fact a speaker was playing… Continue Reading

Puma: Dance Dictionary

Great work from Puma. They hired top LA choreographer Super Dave to work with some of the world’s greatest Freestyle dancers to create a language of dance. The PUMA Dance Dictionary is a digital application that encrypts messages into dance… Continue Reading