Coke creates a phone booth that accepts bottle caps

Brands are getting much better at making real products that have value, that can then be used as an ad. To give labourers in the UAE a few extra minutes of happiness, Coca-Cola created the Hello Happiness Phone Booth —… Continue Reading

Street View shows you the world underwater

Climate change company, CarbonStory, has created an Interactive website that combines Google Street View and WebGL to show what anywhere in the world would look like underwater. The campaign aims to raise awareness about rising CO2 emissions and their contribution… Continue Reading

Coke makes a football share a Coke machine for Milan

Coca-Cola have created another “Share a Coke” vending machine. This time with an activation that took place in Milan at a football match between Inter and AC Milan, two teams with an historic rivalry. Coke placed two vending machines, one… Continue Reading

Honda creates bottled water from its hydrogen powered car

Honda has created their own bottled water brand in Australia made from the emissions of its hydrogen powered car, the Honda FCX Clarity. The idea came about from their agency Leo Burnett Melbourne to show how environmentally friendly the car… Continue Reading

The Most Important "Sexy" Model Video Ever

Children’s charity “Save The Children” got New York City fashion models prepared to shoot a sexy commercial. Then they asked them to do the impossible…Watch the ad to see what happens. Brilliant work by directors Josh + VinceTo Learn More:… Continue Reading

English students learn by chatting to elderly Americans

Brazilian language school CNA, has created a custom video chat service that allows it’s students learning English to practice by chatting to the elderly in the USA.The video chats help the students speak English more naturally, and as an added… Continue Reading

Nivea creates a magazine ad that helps protect your child

I’m not yet a parent but I imagine at beaches kids can have a tendency to wonder off. Nivea Sun and FCB Brazil have created a print ad that contains a bracelet with a RFID tag Bluetooth chip* that can be… Continue Reading

The Social Swipe Charity Billboard

Smart new donation media platform created by German agency Kolle Rebbe, for a charity that helps fight poverty called MISEREOR, Essentially they created an interactive billboard that allows you to easily swipe your credit card through the billboard to quickly… Continue Reading

Claro Extra Minutes

Smart work from telecom brand Claro. They wanted to get involved in football sponsorship in a meaningful and smart way, so they created a campaign where the extra minutes added to games became free extra minutes for any Claro pre-paid… Continue Reading

The Drinkable Book Creates Clean and Safe Drinking Water

The Drinkable Book is a life saving tool that filters water and teaches proper sanitation & hygiene to those in the developing world.Each book is printed on technologically advanced filter paper coated with silver nanoparticles which actively kill diseases like… Continue Reading