Fantastic ad put together with the help of Australia’s top creative people and Cummins & Partners for the Creative Fuel conference in Sydney. Every so often, an idea comes along that is a real game changer. That shifts paradigms. That… Continue Reading
Newcastle Brown Ale want more twitter followers, so rather than lure them with a Twitter ad spend drive or clever hashtag / content campaigns, they are simply giving $1 cheques to the next 50,000 people that follow them.So far they… Continue Reading
This ad wont win a tonne of awards, but if you’re a bit of a geek you will enjoy this.The ad is from Google and features the Rubik’s Cube Hungarian inventor, Ernő Rubik. Erno talks about the importance of cultivating… Continue Reading
The 2014 Mary Meeker Internet trends report is now available, it’s essential reading if you want to get an idea of where we are at in the tech world.This year the presentation focuses on 6 key areas:1. Key Internet trends… Continue Reading
Samsung has donated over 1million MB of peoples phones processing power towards cancer research. They managed to do this by creating an app that utilises your android phones un-used processing power while you’re asleep. The app then donates the power… Continue Reading
Free Mexican online news site Mas Por Mas has created a dispensable paper towel machine that prints the latest news on the paper towels. The machines were put around office complex bathrooms, and peoples reactions were filmed. The work is… Continue Reading
Microsoft and filmmaker Paul Trillo teamed up to create a 180 degree smartphone “Bullet Time” effect portable rig.The project used 50 Nokia Lumia 1020 devices, and a separate Microsoft Surface tablet as a remote control, creating the Bullet Effect rig.… Continue Reading
Brilliantly simple idea from Coke and Ogilvy Brazil. They managed to get the beep at checkout counters in a supermarket changed, whenever anyone bought a Coke the beep changed to the Coke jingle.
Leo Burnett in Colombia developed a new Coke lid that takes two people to open. They launched the limited edition bottles during the first day of colleges to help freshmen students become friends. In the press release they say they… Continue Reading
Gus Van Sant, the director of famous movies such as ‘Milk’, and ‘Good Will Hunting’ has made 3 pretty great ads for the new BMW i8 hybrid car. The ads are all different poetic speeches about the car from actors… Continue Reading