BMW: 360 Degree Interactive Ad

To help launch their new ā€œiā€ cars, BMW have created a unique, interactive experience shot using fully immersive 360 degree technology. You control the story as you interact with the car, and discover more about the new BMW i range.
Watch the trailer below and they try it out for free on either iTunes or Google Play.
Work by WCRS, Mustard Films and Tool.

Chris

Adman at Ogilvy

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