Infographic: Foursquare 2010

foursquare_2010

Foursquare had a busy year last year and have been having a good start to 2011. At the beginning of 2010 they had just over 600,000 users, by the end of the year that total had risen to over 6,000,000!. Earlier this month they launched a comments section for check-ins and now allow users to add photos to locations too. The response to the picture feature has been pretty impressive with users uploading over 1million photos within the first 3 weeks of launch.

I know a lot of people comment that Facebook places and Google Places will spell Foursquare’s demise, however personally I feel they will be fine. My main belief in this is because along with the constant innovations they are creating in the space, they also integrate foursquare so well into twitter and facebook, but most of all its the gaming element, people all over the world seem to love fighting for mayor-ships, getting rewarded for loyalty at more and more foursquare specials locations every month, as well as collecting the many fun badges they offer. If anyone from Foursquare is reading, well done guys, and all the best for the future.

Chris

Adman at Ogilvy

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