Wonderful idea from the Guardian in the UK. They have decided to open a dedicated crowd sourced news hub called GuardianWitness. The public provide the content and the Guardian team do the editing, as well as help to provide some… Continue Reading
Great news for people in long distance relationships, from Durex Australia. Taking wearable technology to another level, they embedded touch actuators into underwear, essentially allowing people through an app to virtually touch their partner through their phone. Watch the above… Continue Reading
Magnum have launched their 3rd version of their interactive Magnum online game. The great work was put together by Lowe Brindfors in Sweden. In the game you play a girl who has to rescue her prince in 5 different mini… Continue Reading
Nice idea from ad agency SuperHeroes for LG’s new ultra widescreen hi-res monitors. The team installed them above men’s urinals and made them look like normal ad boards, however when guys came to relive themselves the screens sprang to life… Continue Reading
It’s always great / rare to be able to show interesting digital magazine ads. AlmapBBDO, Brazil seem to be getting rather good at it. The above short case study is for the Audi R8 and used a basic iPad feature… Continue Reading
Incredible work from Ogilvy Brazil for Dove. They found that only 4% of women around the world consider themselves beautiful, and that women are their own worst beauty critics. To help show women that they are more beautiful than they… Continue Reading
It’s not often I get to put some of my own work on this site, but the above is the latest work I had the pleasure of helping to create for Intel South Africa. We were asked to come up… Continue Reading
Goodby Silverstein & Partners celebrates its 30th anniversary on April 15, 2013. To mark this milestone they reached out to a group of distinguished GSP alumni—creatives, strategists, media planners, producers, account leaders and others—and asked them to vote for their… Continue Reading
The above ad for Kmart made by DraftFCB is closing fast to having almost 10m views in less than 5 days. The ad is pretty simple and highlights that Kmart can ship items not found in store straight to your… Continue Reading
Fantastically simple yet wonderful idea for New Zealand weather service site www.metservice.com. Does make you wonder if the message negates the need for the actual service it’s advertising….maybe I’m over thinking it, just click on the image to zoom in… Continue Reading