Sport Club Recife: Immortal Fans

It’s Cannes week, so there are bound to be lots of wonderful bits of work from all over the world popping up. The first one that won big, winning a Grand Prix for Promo & Activation work, was Ogilvy &… Continue Reading →

Learn, Unlearn, Relearn

Learn, Unlearn, Relearn from Chris Rawlinson Above is a talk I made for the recent Integrated Marketing Conference in Cape Town, entitled Learn, Unlearn, Relearn. The talk takes you through a brief history of advertising, showing what has changed, what… Continue Reading →

Huggies: Dad’s pregnant too

Interesting short case study for Huggies from Ogilvy & Mather, Argentina. They created a pregnancy belt that replicates in real time the movements and kicks of a baby from a mum’s tummy to dad’s belly. Although this doesn’t really do… Continue Reading →

Adobe: Street Retouch

Clever activation for Adobe’s Adobe Creative Day event happening today. The activation was put together by Swedish agency Abby Norm. They hired Photoshop retouch wizard Erik Johansson (operating from a nearby van) to real time create images of people waiting… Continue Reading →

Volkswagen: Golf GTI My Way

In case you haven’t seen it here is the latest Volkswagen GTI ad from London agency Adam&Eve DDB

Ster kinekor: Our Big Screen Takes You There

Wonderful print work from local agency Foxp2 for South African cinema chain Ster kinekor, depicting famous movie locations as holiday destinations.

IBM: People For Smarter Cities

IBM creates solutions that help cities all over the world get smarter, in order to make life in those cities better. So Ogilvy Paris and IBM worked together to create the above urban campaign to spark positive change with the… Continue Reading →

Samsung: All eyes on the S4

Fantastic activation idea for the new Samsung Galaxy S4 from Switzerland. People were challenged to a staring competition to win either a free or discounted phone. The challenge used the Galaxy S4’s inbuilt Smart Pause function that lets the S4… Continue Reading →

Cadbury: Say It With Chocolate

Another nice piece of work from Ogilvy, this time OgilvyAction, Kuala Lumpur. In a world filled with social media where written words often have little real meaning, Cadbury Dairy Milk gave people the chance to write something sincere for once.… Continue Reading →

Holland: The original cool

Wonderful new campaign for Holland tourism in Amsterdam. The campaign proposes that the country everyone knows for canals and wooden shoes is actually the original coolest city on earth. Watch it and be ready ready to want to book a… Continue Reading →