Coke Life: Parenthood

Coke Argentina has beautifully captured some of the highs and lows of early parenthood. Coke Life is a new type of Coke sold in Chile & Argentina where they are substituting sugar with Stevia, a natural plant based sweetener. The… Continue Reading →

Cell C #SubmergedSundays with Goldfish

Like parties? in Cape Town for the holidays? then you will like this.As part of their new Believe campaign Cell C have teamed up with the guys from Goldfish to give away VIP tickets to the #SubmergedSundays parties at Shimmy… Continue Reading →

Burger king: Pre-roll ads

Burger king recently created the below rather clever YouTube pre-roll ad. This year has seen its fair share of pre-roll ads but the below stands out as a shining example. Basically they created 64 YouTube ads specifically targeting individual videos,… Continue Reading →

Pantene: Labels Against Women

It’s not everyday you see you a shampoo ad addressing gender equality in a smart way, but below is a brilliant example. Wonderful work by Pantene Philippines and ad agency BBDO Guerrero. The ad points out how identical behaviour often… Continue Reading →

Doritos: Finger Cleaner

Every year Doritos hosts a competition to air the best user generated Dorito videos as an actual ad during the Super Bowl, I think we have a winner already. The below ad was directed by Australian Tom Noakes and is… Continue Reading →

Skittles: Get Skittles Rich

Interesting competition from Skittles in Canada. They created a fictional spokesman named Danny Falcon, and offered a million skittles (5,500 packs) to the person that share the YouTube video the most. The video parodies a pyramid marketing scheme, so far… Continue Reading →

Fruit of the Loom®: Lucky Underwear

  If you believe in lucky underwear then you may enjoy this. CP+B created 2000 pairs of limited edition “lucky underwear” for Fruit of the Loom. To make them lucky they took the underwear across the USA and pulled them… Continue Reading →

UN Women: The Google Autocomplete Truth

Below is the follow up in a series of ads, developed as a creative idea for UN Women by Memac Ogilvy & Mather Dubai. The ad campaign uses genuine Google searches to reveal the widespread prevalence of sexism and discrimination… Continue Reading →

Harvey Nichols: Sorry, I Spent It On Myself

UK posh department store Harvey Nichols have created a very tongue in cheek Christmas campaign. The TV ad features different families giving their loved ones cheap and trivial gifts, such as toothpicks, from the Harvey Nichols “Sorry, I spent it… Continue Reading →

Beldent: Almost identical

Interesting social experiment by Saatchi & Saatchi for Beldent chewing gum. The experiment set out to show that chewing gum doesn’t give off a bad impression. They took 5 sets of twins, 1 chewed gum, the other didn’t, people were… Continue Reading →