McDonald’s: Clever Outdoor Campaigns

Two rather charming outdoor campaigns by the fast food joint everyone loves to hate, McDonalds. Just click them to enlarge the images. The first burger moon print was made by the Heye Group, Germany. The painted zebra crossing campaign was… Continue Reading

McDonald’s: Catch the Goodies Interactive Billboard

Last week DDB, Stockholm released this great interactive billboard example created for McDonald’s. The general idea is to catch a picture with your phone of items available at McDonalds such as a cup of coffee or a pie etc as… Continue Reading