JWT recently installed this brilliant interactive billboard campaign at London’s Euston Station for the National Centre for Domestic Violence (NCDV). Users would see an abusive domestic situation between a man and a woman, and were prompted to help by entering… Continue Reading
Local South African tech firm iLogic recently helped advertise the new BMW 1 Series. They developed an Interactive video projection car game controlled via iPads that was projected onto major billboards in high foot traffic areas. People were challenged to… Continue Reading
Wonderful interactive campaign by GranataPet pet foods ad agency Agenta, Germany. The campaign worked by setting up billboards that asked passers by with dogs to “Check In” on Foursquare, once checked in a controlled amount of the dog food was… Continue Reading
Fantastic new interactive campaign by Goodby, Silverstein & Partners for Yahoo that brings gaming to bus stops in San Francisco. Together they have created interactive touch screen billboards that allow you to play several games based on new Yahoo mobile… Continue Reading