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Christmas comes early thanks to Bushmills, VW & Steri Stumpie

Nov 5th, 2009 by admin
Christmas comes early thanks to Bushmills, VW & Steri Stumpie

     Yesterday was like a mini Christmas day for me. It started off with being invited to the Cape Town Whiskey festival, then when I picked up the tickets from Atmosphere I received a limited edition Chocolate Steri Stumpie Levi T-shirt !. That’s not it though, I then came home to relax by the pool and have a glass of fine wine, but before I got to the door I was handed a package by a delivery man that contained a VW Citi Golf farewell send off pack (The Citi golf is like a MK1 VW Golf that has been made in SA for 25 years and sold to generations of teens as their first car). Anyway so later last night I popped over to try out some of the fine Whiskey and ended up having a great night (my Scottish grandfather would have been proud of me). Bushmills exceeded my expectations in more ways than one, Firstly its a pretty good drop, secondly they gave me a promo pack with a bottle of Bushmills and 2 whiskey glasses, and they even let me engrave the bottle there and then ! legends, check out the pictures above to see for yourself, (you may like the engraving I got them to do: “Enjoy irresponsibly”) Notes:

(Hat tip to Amy and Tess for hooking me up)

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Stimorol Air Rush: New Guy

Oct 29th, 2009 by admin

It’s been ages since I saw a fun chewing gum ad. This local little number is from Ogilvy Cape Town who happen to be based just down the road from me. Loving the old chaps hair blowing in the wind. Must try some Stimorol gum and get the new look. Another great piece of filming from Velocity who also shot the epic James Dean ad from a few months ago.

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Castle Lite: Vanilla Ice

Oct 16th, 2009 by admin

Another ad I have been looking for online appeared in my inbox today thanks to the wonderful people at Ogilvy Cape Town. Old school rapper Vanilla Ice was recently in South Africa to perform and Ogilvy and SAB managed to get him to shoot a quick ad for Castle Lite featuring his classic hit “Ice Ice Baby”. The ad promoted the Castle lights new thermocromatic ink stickers which appear blue when at the beer’s ideal temperature for consumption is reached (extra cold). The spot was directed by Peter Pohorsky of Plank Films and the creative was from Ogilvy Cape Town Creative Director, Gordon Ray. Great cheesy work guys and girls, love a bit of cheese every now and then.

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Ogilvy Digital Labs 2009: Innovation

Oct 12th, 2009 by admin

Always nice to see what types of innovation digital agencies are getting up to around the world. This latest one from Ogilvy comes from a great chap called Giles Rhys Jones who is Director of Interactive marketing at OgilvyOne, London. Would love to see more info on the touch sensitive screens and floor sensors at work. Looking forward to seeing some great innovations coming from the incredible talent over at local 24Labs.

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Über rad Steri Stumpie winner is…

Oct 2nd, 2009 by admin
Über rad Steri Stumpie winner is…

After sorting through the well over 1.7 million entries, we have decided to dedicate the uber crazy rad awesome prizes to Amy Mabin and  Sally Mills (who according to the internets is an actress from the the 60’s ! ). The very porn star pose from Amy with a chocolate Steri and the enthusiastic Vuvuzela playing from Sally just managed to put them above the rest. Both Amy and Sally work at Ogilvy Cape Town in the PR division, good work ladies. I have a feeling some limited T-shirts and other rad Steri Stumpie prizes will soon be whipping their way to you. Congrats and sorry for the rest of the people that missed out, maybe next time ! Have a great weekend, I’m now off to a poolside hotel rooftop party with Goldfish playing and lots Cape Town angels, thanks to Sir Seth Rotherham and 2OceansVibe. Nice. Welcome to summer Cape Town.

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Castrol EDGE : Cristiano Ronaldo

Sep 30th, 2009 by admin

Good work from Ogilvy Cape Town, They recently did this nice spot for Castrol EDGE featuring Football legend Cristiano Ronaldo. The ad was shot in Namibia, Manchester and the remainder in and around the Western Province. Great work considering they only had Ronaldo for 6 hours (his scenes were all shot in Manchester). Wonder how much BMW paid to be featured so prominently ?

Agency: Ogilvy Cape Town, Client: Castrol,  Executive Creative Director: Chris Gotz,  Director: Ian Gabriel Production: Giant Films.

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VW Golf 6: Park Assist gives parking attendants a day off

Aug 5th, 2009 by admin
VW Golf 6: Park Assist gives parking attendants a day off

To help publicise the VW Golf 6’s new Park Assist technology Ogilvy paid local Cape Town parking attendants (more commonly referred to as Car Guards locally ) to take the day off and relax around town. All they had to do was wear the above vest while they had fun watching a movie, chilling at coffee shops and taking leisurely strolls along the beach front ! Personally from what I have seen Park Assist technology in general still has some way to go but then again I can park like a legend so there can be no match (Years of London driving helps and yes I’m very modest). Great work by Ogilvy, Cape Town. Just click on the picture above to enlarge it and read the text.

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BP: 2010 World Cup football ads

Jul 5th, 2009 by admin

Nice work by ogilvy johannesburg for BP, Sponsors of the South African 2010 soccer World Cup. The below ads feature uniquely South African groups of people playing comedy football against each other and have been aired at match time on the local state owned SABC channels. Love the ads, would be interested to hear what any of the overseas readers think though, as is very local humour for the most part. Please add a comment if you agree / disagree. Mamas vs Cafe Owners Boytjies(Body Builders) vs Car guards Divas vs Taxi drivers

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Shredded Wheat: The Palace of light

May 18th, 2009 by admin

Great online campaign by Ogilvy for Post shredded wheat. The Campaign revolves around a character called Frank Druffel who is the boss of the Post Shredded Wheat company. The ad plays on the great humour from Frank who tries to teach his employees to put "the ‘no’ in innovation". They created a series of 5 YouTube video clips and a dedicated site called www.thepalaceoflight.com. The site showcases the 5 video clips and looks at the back story that the Original Shredded wheat was created by Henry Perky in 1892 using only one healthy ingredient, namely boiled wheat. The recipe has not changed since, in fact the only thing they say has changed is that its now available in spoon size. Interesting fact that it seems Henry Perky was an inventor of machinery first and foremost and created the “The Cereal Machine Company” which produced Shredded Wheat. At first he tried to sell the machine without success and then found that the cereal was becoming very popular and so he opened his first bakery. This in turn made Perky the pioneer of the "cookless breakfast food" and the first person to mass produce and nationally distributed ready-to-eat cereal.

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VW Cheetah ad

May 10th, 2009 by admin

To Launch the new VW Golf MK6, Ogilvy Cape Town came up with this stunning car ad featuring a Cheetah named Lucky who sadly lost a leg in steel trap.The ad was directed by Henry-Alex Rubin, an Oscar-nominated documentary director now directing commercials. Marlice van Vuuren, owner of luck’s new home N/a’an ku sê Wildlife Sanctuary in Namibia features in the video and looks after Lucky. The sanctuary helps rehabilitates injured or abandoned animals back into the wild. To read more about Lucky click here and the read more about the ad click here. Alternatively to be a hero and help save more animals click here.

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