Nice little new number featuring Paris Hilton, this time she is strutting her stuff for a Brazilian beer brand called Devassa. The ad was done by Agencia Mood, and so far the above clip has received no less than 3 separate investigations for sexism, being too sensual, and encouraging drinking ! So if you want to cause a stir for your next ad, campaign just call Paris Hilton.

If you’re Canadian then you will probably like this, if you’re not then take in the overkill on the Canadian love given in this new ad for Molson Canadian beer. The spot is part of a rebrand for Molson Canadian beer by Zig agency. If this clip somehow doesn’t give you a big enough Canada hit, then have a look at their facebook page by clicking here.

If you like football or Guinness this will probably be right up your alley. Its a new ad for Guinness by Saatchi & Saatchi and Velocity films, Cape Town. The spot features a football scout prowling Africa for local talent and finding it in the most unlikely places. Great work.

The ad was filmed in Kenya and currently airing in most Southern African countries.

Love the effects work for this new spot from Sprite by BBH NYC. The spot features Canadian rapper Drake in a studio trying to get his groove on. Surprisingly when he takes a sip of Sprite, not only does he get his grove on, but he also shows his inner robot ! Hat Tip: Adfreak

At $2.8 million dollars per 2010 Super Bowl ad space lets see the highlights that the world of advertising came up with this year. Overall seems to be a bit of a drop in standards compared to years past, but below are the highlights. For a complete list of the other ads go to Adweek.

Oh and congrats to the New Orleans Saints on winning the game 31-17 !

Snickers: Betty white

Coca Cola: Simpsons (Hard Times)

Doritos: Dog collar (Crash the super bowl)

Doritos: House rules (Crash the super bowl)

Doritos: Casket (Crash the super bowl)

Cars.com: Timothy Richman

Dockers: Wear No Pants

Dove Men: The Journey to Comfort

Bud Light: Light House

Dodge Charger: A Man’s Last Stand

Bud Light: Asteroid

Bud Light: Voice box

Bud Light:Stranded

Flo TV: My Generation

VW: Punch buggy

Google: Parisian Love

Kia Sorento: 2010 Big Game commercial

Motorola: Megan Fox

Denny’s: Chicken Warning

Audi A3 TDI: Green Police

Lovely campaign for Andes beer from Del Campo Nazca Saatchi & Saatchi in Argentina. Andes beer decided to help solve one of mans greatest problems: How to go out for the night with your mates without getting into trouble with your girlfriend. To solve this problem Andes created a sound proofed capsule that could be placed in main bars/clubs across the country, that would allow men to dash inside and talk to the girlfriends without them knowing they were out and about with their mates. To help make it more realistic they programmed in ambient noises that users could select to be played in the booth via a built in touch screen. Noise scenes such as traffic, supermarket,office, and even movie theatre were available. Take a look at the video above to see it in action. To visit the campaign site click here (its in Spanish) Hat Tip: Adsoftheworld

Another fantastic commercial for Bud Light by DDB. This one is the follow up to the extremely successful swear Jar spot they made for Bud Light two years ago. This time the office is on a donate clothing drive and in exchange for any items of clothing donated they give you a Bud Light in return. I still prefer the Swear Jar ad but good fun either way.

Great work from agency Definition 6 who managed to create a Coke happiness vending machine and promptly placed it in a collage food hall area. The machine dished out random prizes to punters including pizzas’, a  20FT sub, flowers for the ladies, balloon animals and plenty of free Coca-Cola. Great work and really would love it if coca-cola could install one at our office, would make us very happy. The nearest I ever experienced happiness with a vending machine was at school for about 2 days when our coke one started giving £2 change if you put in £1, I managed to get about £40 before it was disconnected, good times.

Great work from BBH London for Johnnie Walker. Staying with the “Keep Walking” mantra of Johnnie Walker, BBH have created a series of fantastic podcasts featuring iconic people walking and talking in locations that have meaning to the relevant icon. The one above features BBH boss John Hegarty walking in Soho,London talking about creativity and adland. Other icons featured are; The bearded almighty Richard Branson, Lewis Hamilton the racer, Ozwald Boateng the Tailor, Ranulph Fiennes the climber, and Amyr Klink the mad explorer. To download all of them for free on iTunes click here, or you can click here to visit the Johnnie walker site and stream or download the mp3 files.

(Hat tip AdFreak)

The wonderful people at LimelightPR just sent me a fantastic new new augmented reality iphone application from Acrossair for Stella Artois called “Le Bar Guide”. The app works similar to Layar, using your iPhone’s GPS, camera, accelerometer and magnetometer to pick up where you are, and which direction you are looking at, allowing you to see through your camera screen the exact location / distance of bars nearby. You can then click on the venue for more info and directions using Google maps, you can also filter the bars shown by atmosphere type, ratings etc.  When you are at a listed bar you can also leave messages under that venue name for other users, rate it, or send the details to friends. The app even allows you to easily find and call taxis in your area ! Look at the video above to see the app in action, I especially like the way you can point your phone towards the ground and see arrowed directions to the nearest bars on the ground. At the moment the application is being launched for free initially to the US market, but there is a comprehensive global roll out planned in the New Year – with the UK top of the list. Great to see Stella taking the initiative and pushing the boundaries. At present the app is not live but it will be later today so will pop up the link as soon as its available.

Great spot from BBDO New York for Guinness, very smoothly done. This kind of thing happens to me every day, maybe I also need a raise.

Pretty hilarious ad spot for a drink called Muscle Milk. Very reminiscing of an Andy Samberg Saturday Night Live skit but still fun none the less. Nice work from Pereira & O’Dell. They even set up a micro site for the campaign called www.sexypilgrim.com that allows you to watch the clip and download the song as an mp3.