Archive | Charity RSS feed for this section

NCDV: Interactive Domestic Violence

JWT recently installed this brilliant interactive billboard campaign at London’s Euston Station for the National Centre for Domestic Violence (NCDV). Users would see an abusive domestic situation between a man and a woman, and were prompted to help by entering a web address or scan a QR code to start interacting immediately and help save [...]

Read more

NYC Rescue Mission: Underheard in New York

Brilliant work by BBH, New York for The NYC Rescue Mission. They gave a voice to homeless people by giving them a phone, a twitter account, and then asked them to talk to people online about their day to day life. The results are inspirational. Enjoy Related PostsTwitter: Job Hustle Twitter: Happy 5th Birthday Video [...]

Read more

DESIGN INDABA 2012: Overview Day 1

One of the great things about living in Cape Town is the Design Indaba. Since 1995, the Design Indaba Conference has been inviting the world’s top creative minds to address professionals from the creative, corporate and educational sectors alike. Each year at Ogilvy we send a selection of our staff to listen to the talks [...]

Read more

PBN: Rehabilitation is Possible

Another day, another ad from us at Ogilvy Cape Town. This time the client was The Prison Broadcasting Network (PBN), basically they are a non-profit rehabilitation programme that teaches prisoners the skills to become employable when they are released. Over 80% of their trainees never go back to a life of crime. We conducted a [...]

Read more

Forever Wild: YouTube Interventions

It’s always nice to be able to feature work that I helped on at Ogilvy, especially when its for a good cause. Last year through an introduction from one of our other clients, Volkswagen, we started to help the Wilderness foundation raise awareness to help save the Rhinos. Above is what we did. Enjoy. Related [...]

Read more

Doctors Without Borders: Pills Against The Pain of Others

Fantastic idea by Advertising Agency Germinal Cominicacion, Spain, for Doctors Without Borders. They created a placebo mint pill product and that was branded and sold in pharmacies around Spain, in order to help raise money for medicine needed by people in Africa. The product became one of the top 10 selling medicines in Spain and [...]

Read more

Organ Donor Foundation: Leila

Wonderful work from Lowe Bull Cape Town for The Organ Donor Foundation of South Africa. The foundation needs people to register and become donors, based on the knowledge that one person can save as many as seven lives, Lowe and Velocity Films created the above thought provoking ad. Related PostsVW Amarok: As The Crow Flies [...]

Read more

Pedigree: Digital Dog Adoption Drive

Pedigree are pledging up to £100,000 to dog rescue centres around the UK. The mechanism is simple, just go to http://uk.pedigree.com/pedigreeadoptiondrive/ and take a dog for a virtual walk across 4 websites, upon completion Pedigree will donate £1 to the cause. So far after just 14 hours the site has already raised over £13,000! If [...]

Read more