BMW: Interactive Billboards

Local South African tech firm iLogic recently helped advertise the new BMW 1 Series. They developed an Interactive video projection car game controlled via iPads that was projected onto major billboards in high foot traffic areas. People were challenged to… Continue Reading

Retroviral’s 2011: A Digital Space Odyssey

Lovely video clip by local social media agency Retroviral. The clip highlights some of the great work they did last year and helps explain what makes them stand out from the crowd. Great work. Hat Tip: Mike Sharman

Toom baumarkt: Gnome Protest

To help promote the gardening section of German hardware store Toom baumarkt, Ogilvy Action, Germany, organised a gnome protest against poorly maintained gardens. The team placed an army of gnomes with plaques in city centres asking people to take better… Continue Reading

Wimpy: Braille Burgers

Wonderful work by South African agency Metropolitan Republic for Wimpy. To publicise their new brail menus being available at all stores, they dropped off burgers at the main blind organisations. The burgers all came with sesame seeds meticulously placed them… Continue Reading

SAS: Couple Up to Buckle Up

Scandinavian Airlines and ad agency CP+B, USA recently created a unique 2 for 1 flight offer called “Couple Up to Buckle Up”. The insight was that couples normally book their trips when they are physically next to each other, so… Continue Reading

The Sun Newspaper: Lets make it Great Britain

Having just got back from the UK I thought I would share this brilliant commercial that started to air on the 1st Jan. To get Britain off to a good start for the London Olympic year, The Sun Newspaper have… Continue Reading

Vinnie Jones: Hard and Fast CPR

Wonderful campaign from the end of last year from Grey, London for the British heart Foundation. Have a watch and learn how to help save a life. Hat Tip: Copyranter

London 2012 New Year Fireworks

Happy New year. For my first post of the year I just have to share with you the incredible new year fireworks display from London filmed by the BBC. It has to be the most impressive display I have ever… Continue Reading