V Energy Drink: The V Motion Project

Great use of projection and a Kinect sensor for the above V energy drink activation in New Zealand. The Kinect sensors enabled people to create music through movement in Auckland. If you like the music you can download it for… Continue Reading

Goertz: Virtual Shoe Fitting Case Study

German shoe retailer Goertz and ad agency Kempertrautmann created the above campaign turning outdoor media into retail space. Using Microsoft’s Kinect system they allowed people to virtually try on shoes, then buy / share / or Like them directly from… Continue Reading

Microsoft Xbox: Kinect Effect

Wonderful new commercial for Microsoft’s Kinect showing some of the innovative uses people around the world have been finding for it. On November 4th Kinect will be celebrating its 1 year anniversary, I cant wait to see what other uses… Continue Reading

Microsoft: Kinect and the new Xbox 360

Yesterday Microsoft announced some seriously game changing news for the console industry. The launch announced that Kinect (formerly known as “Project Natal”) will be available worldwide on November 4th. Kinect (pictured right) is a gaming motion sensor device that is… Continue Reading