Chris Rawlinson

Lovely billboard work from Leo Burnett for McDonalds, simple yellow billboard spotlights pointing skyward that can be seen from up to 3 miles away, with the copy “Best Fries on the Planet”.

Very fun work from Leo Burnett for McDonalds. Am not sure French fries would make an ideal fishing lure, or even that they travel well for that matter, however, still give it the thumbs up.

McDonald’s Canada recently created an ice sculpture containing 4,000 CDN dollar coins in Alberta to celebrate Dollar Drink Days. As the ice melted and people hacked away at the ice, people received the money for their dollar drinks at McDonalds. Nice work from Cossette, Vancouver.

Two rather charming outdoor campaigns by the fast food joint everyone loves to hate, McDonalds. Just click them to enlarge the images. The first burger moon print was made by the Heye Group, Germany. The painted zebra crossing campaign was done at a Zurich pedestrian crossing during Zürifest in July, the work was done by [...]