Chris Rawlinson

Firstly congratulations to the New York Giants for winning the 46th The Super Bowl against the New England Patriots. The Super Bowl is almost always the most watched American television program of the year and last year drew an average audience of 111 million viewers in the USA alone! It’s no surprise then that advertisers [...]

To celebrate the launch of the all-new 2012 CR-V, Honda and ad agency RPA brought Ferris Bueller’s Day Off back in a big game commercial. They cast Matthew Broderick as himself, skipping out on a day of acting work and living it up in his all-new CR-V. Great ad and a stunning homage to an [...]

Fantastic work by RPA, Santa Monica, USA for Honda. They managed to find a chap called Joe who had just reached one million miles in his 1990 Honda Accord. To celebrate Honda invited him to a “Small press conference”. Instead of a small press conference they surprised him with an over the top parade featuring [...]

Video sharing site Vimeo has been getting a lot of buzz recently (its like YouTube but better quality). They let Honda do a bit of a fun takeover for their new “Let it Shine” advert. I wont ruin the surprise, but click here or on the picture above to see the great takeover effects courtesy [...]

Great new ad for Honda from Wieden+Kennedy Amsterdam. To launch the new Honda Insight Hybrid they got together approx 1000 Honda Insights and created essentially something similar to a huge LED screen and animated various clips using just the car headlights. The campaign is being advertised under Honda’s new environmental brand platform: ‘Everyone Wants to [...]