Great work from Ford by Jane & James. In order to outsmart Toyota and offset more emissions that their Prius cars, Ford offered new Ford Fusion buyers a free custom bike designed in partnership with Philippe Starck. Buyers were encouraged… Continue Reading
Great idea from Ogilvy Paris for Ford. In order to showcase their keyless entry to their cars Ford developed software called "Ford Keyfree Login. It automatically logs in and logs out of your social media and web accounts as you… Continue Reading
Gutsy ad for the new Ford Falcon in Australia by JWT Melbourne. The ad features a pair of Cane Toads, that are unsurprisingly not loved in Australia as a pest. Debatable if it tells you much about the car, but… Continue Reading
Based on the insight that in general Parisians are some of the worst parallel parkers in the world, Ford decided to show off their new park assist feature in a very entertaining way. They rigged up two cars with sensors… Continue Reading