Plan Belgium: 14-year-old Belgian school kids shocked by pregnant girl

Ad agency Duval Guillaume used a social experiment to great effect to highlight teen pregnancy and their right to education. The campaign was made for charity Plan Belgium.

TNT: A dramatic surprise on an ice-cold day

TNT have released a follow up ad to last years dramatic activation that took YouTube and the world by storm. This time they spice it up a little, the ad includes kidnapping the person that pushes the button, riot police,… Continue Reading

TNT: Bringing Drama to Belgium

One of the best pieces of work I have seen this year. Agency Duval Guillaume, recently created the above stunt for TV channel TNT to show how they do drama. Brilliant.

Olvarit: Michelin Starred Baby Food

Brilliant case study clip from Olvarit Baby foods.To promote their new range of healthy meat and fish baby foods they organised a babies-only food tasting at the Michelin-starred De Pastorie restaurant in Belgium. While the kids were fed and entertained… Continue Reading

Alfa Romeo: Remote control billboard

In South Africa people have been complaining that they cant get away from the Cell-C Trevor Noah ad campaign, but the above spot from Belgium ad agency Duval Guillaume have taken evasive advertising to another level. To advertise Alfa Romeo’s… Continue Reading