Brazilian coffee company Café Pelé (yes, named after the footballer), has created a billboard that makes you yawn, and then gives you free coffee. The billboard was put up in the São Paulo Metro with tracking hardware, the more people near the… Continue Reading
Pizza Hut in Hong Kong created four differently designed pizza boxes that turned into a projector. The boxes each contained a lense, a cut out for you to place the lense, a shortcode for a free movie and a place for… Continue Reading
Volkswagen created a bus that smartly told people when they were driving too close to the back. The interactive ad was made to show off VW’s adaptive cruise control system (ACC) system, a system that automatically keeps a safe distance from… Continue Reading
Outdoor ad firm JCDecaux showed the power of their billboards by simply putting pictures of a few select clients on them. Obviously they instantly noticed and started calling in asking why they were on a billboard. The reaction proved the… Continue Reading
Honda has made a ad that shows the feeling they craft into the new Civic. I love the idea of the perfect drive being carefully crafted, it beautifully shows the experience you can get with a joyful drive. Wonderful work… Continue Reading
Snickers put up temporary stickers across New York where there were design fails, the stickers simply read “You make mistakes when you’re hungry. #HungryMistakes”. The simple ads were made by BBDO New York and seeded as a fun online campaign.… Continue Reading
A foreign language school in Mexico made an Instagram hack to help teach people English. Using the picture tags and video functionality they created accounts that could teach people English words as well as how to pronounce them. The clever… Continue Reading
Shoppers who took a leaflet from Battersea Dogs Home volunteers had a surprise at Westfield shopping mall. Every leaflet had an RFID tag embedded, so virtual homeless dogs followed the shoppers around the mall appearing in all the digital billboards… Continue Reading
Huggies 3D printed an ultrasound of a baby for an expectant mother who has been blind since she was 17. Seeing an ultrasound of your future child is an incredible thing, but when you’re blind it’s not the same, so huggies… Continue Reading
This short story shows how two ex-convicts adopted dogs and got their lives back on track. To show how a dog can change your life Pedigree created the First Days Out project. The programme has found that the adopted pets end up… Continue Reading