Ouija movie promotion scares the crap out of people

Ouija ad
New horror movie, Ouija, turned to the tried and tested method of scarevertising to frighten the crap out of some unsuspecting people.
The actor that plays the Ouija Psychic has a unique ability: she can pop her eyes out at any time. A remote controlled planchette and a dead person breaking through the floor were added to complete the experience. As usual hidden cameras captured the scared reactions of the unlucky victims. Work by Thinkmodo, USA

Chris

Adman at Ogilvy

What's your say? Leave a comment