Coca-Cola have created another “Share a Coke” vending machine. This time with an activation that took place in Milan at a football match between Inter and AC Milan, two teams with an historic rivalry. Coke placed two vending machines, one on each side of the Stadium, and connected the two through video and audio. There was only one button, and by pressing it, you would send a Coke to the machine of the opposite team. Watch below to see how it turned out. the work was done by McCann Worldgroup Milan.