Food poster converts taste to sound

Interesting experiment by Herb & Spice brand Schwartz, they brought taste to life using sound and touch.
Illustrator Billie Jean created a visual articulation of what taste might look like. Each herb and spice depicted in the artwork was then assigned a musical chord matching its flavour characteristic. The image was then back-printed with an innovative conductive ink, effectively giving the poster capacitive touch technology. When paired with a mobile device via Bluetooth, the poster becomes an interactive musical instrument.

Work by: Grey London / Novalia


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