Weekly Inspiration: V12

Over the last 12 weeks I have been creating a weekly mail sharing some of the more interesting things to do with the advertising / communications / entertainment world so I thought I would share one with you. If you like it feel free to mail me (chris.rawlinson@ogilvy.com) and will add you to the weekly list.

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Hello there,

So last week the American government shutdown because the Republicans are a rather odd bunch, however a lot of people will be oblivious to that fact as they will still be playing Grand Theft Auto V. The game has amassed over $1billion sales in just 3 days making it the biggest entertainment launch in history.

Below is some stuff that may be helpful / more positive.

Enjoy.

Interesting stuff / news

·         Twitter founder shares where we are in the life of the internet + how to be successful online: http://bit.ly/17NqwRK

·         How to remember literally everything: http://huff.to/17NqKIr

·         A scientific guide to maximising your impact on twitter, Facebook, and other digital media: http://bit.ly/1hn0LsK

·         The 2013 best global brands report (Apple and Google streak ahead):  http://bit.ly/17Nu9Hk

·         Self assembling blocks could be the beginning of transformers like tech: http://on.mash.to/16NTZNK

·         Infographic: The Pros and Cons of freelancing: http://bit.ly/17NCN8F

·         4 looming tech trends as predicted by the Godfather of Apple design: http://bit.ly/17NyTNg

·         Infographic: Mobile stats for 2013:http://bit.ly/15KyTd3 

Recent popular ads

·         Ron Burgundy’s Hilariously Dodge Durango ad campaign launches: http://bit.ly/1fdZWpq

·         Samsung launches its watch phone campaign: http://youtu.be/B3qeJKax2CU

·         Philips and Google glass team up to change healthcare tech: http://youtu.be/ssldTFWBv3E

·         New KLM website gives you great local info for your travel destination: http://youtu.be/X-DgBGiXmH8

·         Intel use a robot, lights, and music to show off new tablets / processors: http://youtu.be/7Y35m1OpPAw

·         New Adobe ad shows encyclopaedias coming back in fashion: http://youtu.be/TZXUq7Pln3g

·         Dove facebook ad makover case study from Ogilvy London: https://vimeo.com/75451685

·         European Parliament somehow make a decent ad: http://youtu.be/v4PvZSGbd8E  

Have a brilliant week,
All the very best from the mother city,

Chris

Bonus stuff:

·         Great time-lapse + mixtape soundtrack of New York: http://bit.ly/17NC0oa

·         Teach your kids the alphabet in style with Damian Hirst’s new book:  http://www.psfk.com/2013/10/damien-hirst-alphabet-book.html

·         DARPA create a four legged running robot that looks pretty scary:  http://www.wired.com/dangerroom/2013/10/wildcat/

·         A mug that wakes up when you pour hot drinks into it: http://bit.ly/17NCvyz

·         Lego will soon make watches for adults: http://bit.ly/17NDHSK 

Chris

Adman at Ogilvy

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