Strident Chewing Gum: Gumulon

Interesting work from Wieden + Kennedy London and game developer Johnny Two Shoes for Strident Chewing Gum. Together they have created the worlds first game controlled by chewing, called Gumulon. Players have to chew in order to control the game which uses the front-facing cameras of iOS devices to detect your mouth movements.

Try the game out for free on IOS devices at  http://gumulon.com/dl

Chris Rawlinson

Adman at Ogilvy

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