Solo: Largest Message in a Bottle

Solo, an Orange soft drink from from Norway recently launched the worlds largest message in a bottle. The bottle is filled with a 12 square meter letter and a case of Solo (of course). The object is to let the wind and ocean currents decide who gets to find it and taste the Solo.

Fans can make a guess where it will end up, as well as follow live 360deg image feed from the bottles adventure at

Great work by Try/Apt, Oslo


Adman at Ogilvy

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