British Airways: London Olympics 2012

Pretty brave move for an airline to tell people not to fly, but that’s exactly what British Airways has done with their above latest TV ad for the London Olympics. The ad tell britons to stay home and support Team… Continue Reading

BMW M5: Bullet

Wow, Canadian ad Agency Cundari, Toronto, have just managed to produce one of the best car ads I have ever seen for BMW. The ad recreates footage of a bullet shooting through objects, but in this case its a new… Continue Reading

Philips Male Grooming: Augmented Reality Mugs

Great insight and work from Ogilvy Action Taiwan for Philips. Over 73% of Taiwanese men think that grooming is just about cleanness, preferring a clean-shaven look over any type of beard and stubbles. In order to increase penetration of Philips… Continue Reading

Behind the scenes at a McDonald’s photo shoot

Brave move from McDonalds in Canada! To answer a question that was posted on the McDonalds Q&A site, namely "Why does your food look different in the advertising than what is in the store?" the brand decided to film the… Continue Reading

DNA Project: Cape Town Station Activation

Great work by FoxP2 Cape Town for the DNA Project. Every year in South Africa thousands of criminals escape conviction due to people disturbing crime scene evidence. The DNA Project set out to educate the public never to interfere with… Continue Reading

SA Cannes Lions Winners: Day 3

(The below is part of a series of articles I am doing for ididthatad.com and Ogilvy) SA walked away with a fantastic total of 14 awards last night, 8 for Radio and 6 for Press. DDB, NET#WORK BBDO, and TBWA… Continue Reading

SA Cannes Lions Winners Day 2

The second night of the 2012 Cannes Lions awards is now behind us and South Africa is still doing well, walking away with another 6 lions (4 x Silver, 2 x Bonze). Ogilvy Cape Town had another great night with… Continue Reading

Toyota Etios:Tweets for Sweets

Incredible work from Toyota and Mesh Interactive for the launch of the new Etios. The team transformed the shop front of an empty shop in Cape Town into a sweet dispensing machine of happiness. The team created a Rube Goldberg… Continue Reading

Microsoft: Surface

Anyone who knows me will know I’m a huge fan of Microsoft, not because I dislike Apple, but because especially recently I think they have been making huge leaps in UX, and incredibly innovative functional tech products. Now they have… Continue Reading