Toom baumarkt: Gnome Protest

To help promote the gardening section of German hardware store Toom baumarkt, Ogilvy Action, Germany, organised a gnome protest against poorly maintained gardens. The team placed an army of gnomes with plaques in city centres asking people to take better care of their gardens, along with details of the Toom baumarkt hardware store.

Chris

Adman at Ogilvy

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