Top 15 ads of 2011

2011 has been my first year of being officially with Ogilvy South Africa. It’s been incredible to watch the blood, sweat, and tears that go into making something that we see, and for the most part ignore, every day hundreds of times. It takes great creativity and courage (from clients and agencies) to create something that pushes through the mundane and catches our attention.

What I really like is when brands actually connect with real people and make a relevant, emotional impact, it’s then so easy to capture it and create wider publicity. Great content can always be amplified across multiple channels.

Below are my top 15 ads of 2011 in no particular order. Agree, or disagree, but most of all just enjoy.

T-mobile: Angry Birds

Agency: Saatchi & Saatchi, London
Client: Deutsche Telekom / T-Mobile

Volkswagen: Darth Vader

Agency: Deutsch LA
Client: Volkswagen

Cravendale: Cats with Thumbs

Agency: Wieden + Kennedy London
Client: Cravendale

Volkswagen: Date Drive

Agency: Ogilvy, Cape Town
Client: Volkswagen

Chrysler: Imported From Detroit

Agency: Wieden + Kennedy, Portland
Client: Chrysler

Old Spice: MANta Clause

To see all the gifts from Old Spice’s Isaiah Mustafa go to http://www.youtube.com/user/OldSpice

Agency: Wieden + Kennedy, Portland
Client: Old Spice

Nandos: Last Dictator

Agency: Black River FC
Client: Nandos

John Lewis: Christmas 2011

Agency: Adam & Eve
Client: John Lewis

Levis: Go Forth

Agency: Wieden + Kennedy
Client: Levis

Hahn Super dry: Manly beer

Agency:Publicis Mojo, Sydney
Client: Hahn Super Dry

Pictionary: Photo Booth

Agency:Ogilvy Colombia
Client: Pictionary

Xylophone: Touch Wood Phone

Agency:Drill Inc
Client: Docomo

Australia: Enjoy The Ride

Agency: 303 advertising, Perth
Client: Road Safety Council of Western Australia

Lynx: Virtual Angel

To see the original Lynx Angels add click here

Agency: BBH, London
Client: Lynx

Coke: Happiness Truck

Agency: Definition 6
Client: Coca-Cola Brazil

Chris

Adman at Ogilvy

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