VW: Golf R G-Force

VW Golf R G-FORCE (A3)

Fun work for VW, this time for the new Golf R. They created prosthetic mouth pieces that mimicked the effects of g-force and then hired promoters to walk around town with branded T-Shirts saying “Golf R, 188KW of refined fury”. Simple, effective, funny.

Via: Ogilvy Cape Town

Chris

Adman at Ogilvy

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