McDonald’s: Clever Outdoor Campaigns

mc_fries_pedestrian_crossing

Two rather charming outdoor campaigns by the fast food joint everyone loves to hate, McDonalds. Just click them to enlarge the images.

The first burger moon print was made by the Heye Group, Germany. The painted zebra crossing campaign was done at a Zurich pedestrian crossing during Zürifest in July, the work was done by TBWA, Switzerland.

via: Adholic

Chris

Adman at Ogilvy

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