Chris Rawlinson

Specsavers a UK optometrist yesterday released a great print campaign in several local newspapers (The Sun,The Daily Star, The Daily Express and The Daily Mail ). The ad takes the piss out of the controversial goal that was disallowed during the England vs Germany World Cup match last Sunday. Nice work.

As regular readers will know I’m a big Microsoft fan, even if sometimes for no other reason than to annoy all my friends that use Macs. For the last month I have been testing out their new version of Microsoft Office 2010 and thought I would share what I think are the top ten new [...]

Please enjoy these fun short clips for Lynx’s new “Rise” campaign. The ad stars model and TV actress Jessica Jane Clement, and her clueless man who could have it all if only he had used some Lynx Rise shower gel. Go to the Lynx facebook page or the Lynx YouTube channel to catch the rest [...]

IBM and Ogilvy London teamed up again this year to create another brilliant Wimbledon Tennis Augmented Reality app for Android and iPhone smart phones. The main improvement over last years enables Wimbledon fans to ‘see through walls’ with the point & see mobile app. This works by taking live location-based video streams of some showcourt [...]

I just found out more details on the new touch screen Sony Ericsson X8  Xperia handset coming out soon (approx late 3rd quarter 2010). As most readers will know I’m an avid Sony Ericsson fan and am currently lovingly taking care of the SE X10 touch phone. The X8 is a going to be SE’s [...]

Fun  work and good timing from Grey for Heineken beer. This one tells the slightly make believe story of how the Makarapa was born. It was shot by Cape Town legends; Velocity Films. The Makarapa is a type of modified hard hat that is worn as an essential South African football accessory along with the [...]

Spotted this recently talked about Lynx Effect Word Cup billboard in London near South Bank, and thought I would share its great assets with you all. Related PostsLynx Excite: Virtual Angels in Victoria Station Lynx Excite: Angels

Yesterday Microsoft announced some seriously game changing news for the console industry. The launch announced that Kinect (formerly known as “Project Natal”) will be available worldwide on November 4th. Kinect (pictured right) is a gaming motion sensor device that is compatible with all Xbox 360’s, and allows you to use your body as the games [...]