Nissan: Sentra RC car (Drift)

Nissan Canada and ad agency TBWA, Toronto, have teamed up to make what I think is one the best ads of the year so far called "Drift,".

To bypass some of the car ad laws Nissan & TBWA used a 1/10 scale remote control (RC)model of the new Nissan Sentra SE-R . The epic ad even futures film footage from another RC car and an RC helicopter !

I love the drifting and blatant piss take of the usual car ad scenes, this is one shoot I would have loved to be present at. Watch the making of below to see how it all came together.

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5. Johnnie Walker: The Man Who Walked Around The World (feat: Robert Carlyle)

Tags: Nissan Canada, Nissan drift ad, Nissan RC car, Nissan RC car ad, Nissan Sentra SE-R, RC Nissan Sentra, TBWA, Toronto

This entry was posted on April 7, 2010 at April 7, 2010 and is filed under Car Ads, Entertaining, Great ads, Marketing, TBWA. You can follow any responses to this entry through the RSS 2.0 feed.