McDonald’s: Catch the Goodies Interactive Billboard

Last week DDB, Stockholm released this great interactive billboard example created for McDonald’s. The general idea is to catch a picture with your phone of items available at McDonalds such as a cup of coffee or a pie etc as… Continue Reading

Axe: Axe Shower pooling

God bless Axe and their forever tongue in cheek ad campaigns. This latest beauty was created for Earth day last week and explains the benefits of shower pooling (and it’s consequences if not heeded). The campaign was created by ad… Continue Reading