Magners Cider: Catch (Method in the Magners)

Above is a great ad for Magners Irish cider called “Catch”. The ad was made by London based Creative Agency The Red Brick Road. They created two TV campaigns, the first one above shows the unbeaten  local Clonmel cricket team catching every ball hit. The second ad shows the story of Aiden Boyle, Magners crazy apple driver who always drives in a straight line from A to B (see the clip here). Both fun TVC’s videos feature the punch line “There’s method in the Magners”

Did you know Magners is called Bulmers in the Republic of Ireland, but Magners elsewhere to stop confusion of an English cider brand also called Bulmers.

Chris

Adman at Ogilvy

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