Andes Beer: Teletransporter

Lovely campaign for Andes beer from Del Campo Nazca Saatchi & Saatchi in Argentina. Andes beer decided to help solve one of mans greatest problems: How to go out for the night with your mates without getting into trouble with your girlfriend.

To solve this problem Andes created a sound proofed capsule that could be placed in main bars/clubs across the country, that would allow men to dash inside and talk to the girlfriends without them knowing they were out and about with their mates. To help make it more realistic they programmed in ambient noises that users could select to be played in the booth via a built in touch screen. Noise scenes such as traffic, supermarket,office, and even movie theatre were available. Take a look at the video above to see it in action.

To visit the campaign site click here (its in Spanish)

Hat Tip: Adsoftheworld


Adman at Ogilvy

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