BP: 2010 World Cup football ads

Nice work by ogilvy johannesburg for BP, Sponsors of the South African 2010 soccer World Cup.

The below ads feature uniquely South African groups of people playing comedy football against each other and have been aired at match time on the local state owned SABC channels.

Love the ads, would be interested to hear what any of the overseas readers think though, as is very local humour for the most part. Please add a comment if you agree / disagree.

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Chris

Adman at Ogilvy

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